Digital Marketing & SEO Complete Course: Latest Edition 2021 by Uplatz Training

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Digital Marketing & SEO Complete Course: Latest Edition 2021 by Uplatz Training

Salepage : Digital Marketing & SEO Complete Course: Latest Edition 2021 by Uplatz Training

Archive : Digital Marketing & SEO Complete Course: Latest Edition 2021 by Uplatz Training

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What you’ll learn

End-to-end knowledge of Digital Marketing & SEO

Become a top Digital Marketing Specialist/Manager

What is Digital Marketing

Digital Marketing Scope

Digital Marketing Terminologies

Google Updates

Social Media Marketing

Websites and basic Web Design

WordPress Website Creation

SEO (Search Engine Optimization) – overview, why it is needed, how it works

Components of SEO

On-page and Off-page SEO Factors

Technical & Content SEO

Main elements of Technical SEO

Title and Meta tags, Header tags optimization

Google Search Console, Bing Webmaster

Blog set-up for Blogger and WordPress

Off-page SEO, Blogger Posting

Google Analytics and Google Tag Manager

Keywords Research

SEO Tools & SEO Reporting

Content Marketing and Posting

Local Business Listing in Google My Business and Bing Places for Business

Client Emails

Google Ads, Facebook Ads, Twitter Ads, LinkedIn Ads

Google Ads – Text & Search Ads, Display Ads, YouTube Ads, Smart Campaigns

Microsoft Advertising including Yahoo Ads

Facebook Marketing – Organic posts and Paid Marketing

Creating & Promoting company page on Facebook, LinkedIn

Handling Twitter handle

Posting on Quora, Medium, EzineArticle, wikiHow

Content Marketing Platforms

Video Marketing

Digital Marketing is the advertising, networking or positioning of a brand, marketing of products and services online through technology. In essence, digital marketing refers to all online activities such as websites, social media and search engine optimization.

Digital will continue to change the face of marketing for many years to come. Those who succeed will need knowledge of the consumer and how today digital marketing and analytics is at the heart of marketing today. Aspiring marketers need to understand the digital consumer and how the tools of digital work in practice, as well as the latest frameworks to plan, implement and evaluate digital marketing activity.

In simple words, Digital marketing is marketing that takes place via Internet-connected devices. Email marketing, content marketing, social media marketing, and many other facets of digital marketing are essential for today’s entrepreneurs.

Digital marketers spend their time studying how people relate to one another online, creating content for online consumption, and mastering digital mediums. As you get more comfortable with marketing in the digital space, your readership, viewership, and sales will likely grow.

File size: 17.7GB

 

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